Turn your business aspirations into reality!

Dream Life Academy
Dream Academy Sold Out

A year long group program designed to grow your business and build your dream life.

You are NOT a marketer but you know you have to market your business.

As a fitness and wellness entrepreneur you know you need to be a savvy business person and you know you have to be all over social media too but what you really, really love is being in the field training people. 

Not wasting your time trying to second guess Facebook, struggling with Twitter, popping the odd picture on Instagram and feeling guilty for neglecting Pinterest and LinkedIn. 

Time is your biggest enemy – there’s never enough to do all the things you know you should be doing in your business. 

Knowledge is your second biggest enemy – either you don’t have it or you have too much and just don’t have the time to use it.

You waste so much time and money trying to learn about the latest business fad or social media trend. You buy courses that you look at once and then get overwhelmed and leave at the back of your mind. 

Wouldn’t it be great to go from not knowing what the hell you are doing, all alone and constantly questioning yourself?

To being part of something successful with a group of great people to have your back, with a leader who has tried and tested this system. 

To go from where you are at now to where you dream of being?

Dream Academy is Big Me Up’s brand new business and media course and support club for 2017 – it gives you 4 vital modules to building a successful, sustainable business in a FUN way next year. 

It’s a prestige Year Long Program designed to build solid foundations and growth in your business.

We help you to drive your business forwards and grow.

The Library

Your resources and training modules.

Virtual Office

Our meeting place for support and chat.

Media Guru, Business Coach and Speaker.

"I cannot begin to describe what it’s been like working with Yvonne Radley. The opportunities that have come my way have been AMAZING. Yvonne takes you through everything so you understand it and everything she tells you to do just works. It’s brilliant. Since joining her I’ve won Fit Pro of the Year 2013, I became the face of Argos and am featured on the sports section of their website, I was named one of the Top 100 Fitness Gurus in leading UK Magazine Top Sante and I have become the Director Of Sport for Children in the North East. And that’s just the tip of the iceberg. I’ve been in loads of papers, magazines and on radio and even got my own TV show and there’s more to come so watch this space…. that’s all I can say for now. "

Katie Bulmer Cooke

BBC1's The Apprentice

Here’s Why This Program Is Different

We know that you are a capable entrepreneur but we also know that you need some help, we all do – accountability for starters – brainstorming with other like-minded people or just meeting up and chatting, knowing you’re not the only one in your position. 

You will be asked to come to The Office an online Facebook group where you can go any time of the day or night and ask questions or reach out for help when things get too much or you get stuck.

It’s a place where we can meet round the water cooler on a Monday morning and chat about the weekend. We’ll even have our own Christmas Party! 


And it’s not just online – We are taking it OFFLINE too with IN PERSON meet ups and we are jumping on a call twice a month together too. The Office will be holding real life meet ups too in London and Nottingham. 

Accountability is a BIG part of getting things done and we give you a 90 Day Tracker to track your stats and see your growth every single quarter. 

Plus you get a library of information with our quarterly Signature Courses too giving you the 4 pillars I strongly believe you need to create a solid foundation to build your business on – one that I know will last and not come crumbling down the minute you take your eye off the ball.

Every week you will get a task delivered to your In-Tray but don’t worry it’s not going to take you hours to complete. If you can dedicate one hour a week to us I guarantee you will see a massive change in your business next year.

We are starting with the Business Module in the first quarter so we can set our goals in January and get the ball rolling and that will be followed by Media – Branding and Story.

One of the best bits – we are taking August off – YES, no-one is around in August we all know that, everyone is on holiday and so are we. Taking a well earned break from all the hard work we will have achieved by then.

Who we are

Dream Life Academy is made up of people from the fitness, health and wellness world, wellness coaches, personal trainers, Pilates teachers, bootcamp owners, life coaches, pre and post natal experts, some are from the world of beauty and others are entrepreneurs working in product or service industries trying to make their way in the world. 

It doesn’t matter how big or small your business is.

I’m Yvonne Radley – a former journalist and now Business and Media Coach. I’ve created this YEAR LONG avant garde program to serve just people like you after listening to my clients for the past four years and watching them grow and create amazing results. 

I realize I can only help so many with my 121 coaching and our mission statement at Big Me Up is to help people earn the income they deserve so they can live their dream lives whatever that may be. 

This course takes everything I’ve learnt so far that I have seen work for others and I’m passing it on to you to help you live your dream life. 

I love to help business owners create their business around their lifestyle and that’s what we are all about at Big Me Up. You have probably watched my business grow year on year. You have seen how my dream is to travel the world and work. 

I can help you map out your dreams, set your goals, track your journey, give you the support you need with Q&A calls every month and group supports.

I can help you learn the foundations you need to succeed and help you to implement those systems and not go off track or procrastinate. 

We have a system – we have a deadline – and we are meeting it together.

Yvonne Radley

"When I first started with Yvonne I just saw myself as a small bootcamp owner and that’s all. Since I’ve been with Yvonne I was In the running to be the Milk Tray man/woman and with the campaign I ran I have built my local profile to the point when I actually get recognized in the street now. "

Marita Moore

Lotus Fitness Academy

"Since staring the coaching programme I have filled up all my classes, been featured in the national press as a fitness expert and have created an online programme that I’m now launching. Working with Yvonne has given me the inspiration and confidence I needed and it’s so exciting to see my company flourish."

Karen Austin

Topaz Fitness Academy 

What are you working on now? 

Dream Life Academy members are setting goals & hitting them!

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Grow their business and attract more clients.

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Becoming a known expert with an important message to share.

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Building their business around their family and life, not the other way around.

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Create future programs and services for their clients to help change their lives

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Have a recognizable brand they can take to market.

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Earning money both offline and online.

Dream Academy includes four signature courses:

Business Module

Goal setting – Ideal Customer – Reverse engineering – tools to help you attract clients.

Media Module

We are working together to get you published in Newspapers, Magazines and on Radio for the whole quarter focusing on a different medium each month.

Branding Module

I am bringing a new form of branding over from the US – one that is based on personality and creativity and not on tired old formats that no longer serve.

Story Module

I will teach you how to earn money from your blogs and how to layer story into your sales process to earn more income.

Plus all of this:

Twice monthly Q&A calls with Business and Media Coach Yvonne Radley. Ask your questions and get all the answers you need.

The Office - Our community of business owners just like you who are with you every step of the way – answering questions and offering support.

Accountability with Yvonne and the others in the group who are all checking your progress at the end of every 90 days to see how we have all grown.

LIVE and recorded video reports when Yvonne goes to Social Media Conferences like the one in San Diego next March so you are the first guys in the UK to learn and implement new techniques. 

Your 90 Day tracker to help you grow your company and hit your targets.

Meet Ups in London and Nottingham.

Having Yvonne’s journalistic background and her eyes and ears at leading conferences is worth £1,000’s to you. She will bring you the kind of information you can’t get anywhere else.

"I started working with Yvonne to build my profile and get more clients for my business. The results have been incredible, I have developed my own programme curvesome yoga and I’m now seen as a Yoga expert. I have my own radio show and get asked by newspapers and magazines to contribute and have been at the UK’s biggest yoga expo the OM show."

 Donna Noble

Noble Art of Yoga


"When I first started working with Yvonne I had a list as long as my arm of all the publications I wanted to write for, I have now been published in all of them several times and with all the story content ideas Yvonne comes up with I continue to be featured for all of them."

Jaime Lloyd

Jaime Lloyd Fitness

 What does a membership cost?

This is the best bit. Because we are working with a group we can drive the cost of this mentoring down and it is £125/month with the first payment now and the 11 payments starting in January 2017.

 Alternatively, you can purchase as an annual pack for £1,250

FAQ’S

Will this work for me? 

Although Yvonne works mainly with those in the fitness, health and wellness world and she knows that industry inside out, everything she teaches can be applied to any business. Business is business whatever business you are in. If you are a creative entrepreneur who likes to be kept accountable, is looking for some hand holding and who wants a proven system then hey, you are in the right place. 

What kind of businesses belong to The Group? 

Mainly entrepreneurs and mainly people in the fitness, health and wellness sector but there’s also beauty consultants, retail businesses and service providers, life coaches, web designers, photographers. Generally it’s start-ups or people who have reached a certain level and want to grow. 

What programs are included in The Group membership? 

Business 

Media 

Branding 

Blogging & Story 



Do I have time for this? 

I know this is your biggest struggle but honestly if you can spare just one hour a week to go through the training modules and mix in the group your business will start to change and grow. If you have more time than that you will grown even faster. We also ask that you spend the time if you can on our monthly Q&A’s as you will get loads of information from those, although they will be recorded so you can catch them on the replay. It’s the same as anything, you will get out what you put in and so if you go all in and come to the Meet Ups and jump on the calls you are going to get way more from it. The question is – if you don’t spend your time doing this, what are you going to do with your time instead? Yvonne will show you all the short cuts you need in your business, she’ll stop you second guessing social media and give you great tips and tools to save you a ton of time. Can you afford NOT to do it?

Can I cancel any time? 

No. This is a Year Long program so if you join in January you are all in until December 31st 2017. We want committed businesses working with us who will be all in and helping everyone on this amazing year long journey. Payments are made monthly throughout the year and we are taking the whole of August off. 

When are the monthly calls and what if I miss them? 

Monthly calls are the 1st Monday of every month at 2pm UK time. And the 3rd Wednesday of every month 8pm UK time. Occasionally we may have to move them for Yvonne’s travel plans. If you miss a call you can always catch up on the recording.